Post by account_disabled on Nov 30, 2023 4:41:44 GMT
Having worked to improve the organic performance of every type of site – from mega sites with millions of pages, to ecommerce sites, to small and local businesses, there’s a process that I take that helps me to monitor and report my clients’ performance. Amongst digital marketing firms, I don’t believe my approach is unique… but it is much more thorough than the typical organic search (SEO) agency. My approach is not difficult, but it does use an array of tools and targeted analysis for every client.
Semrush – There are quite a few great SEO tools out there for organic search. I’ve used Semrush for years, so I’m not trying to sway you over one of the others out there… I just want to make Buy Bulk SMS Service sure that you understand that you must have access to these tools to truly monitor your organic search performance.
If you open a browser and start looking at search engine result pages (SERPs) you are getting personalized results. Even if you’re not logged in and in a private window, your physical location can directly impact the results that you’re getting in Google.
This is a common mistake that I see clients make when checking their own performance… they’re logged in and have a search history that’s going to provide personalized results that may vastly differ from the average visitor. Tools like this can also help you identify opportunities for integrating other mediums like video, or developing rich snippets into your site to improve your visibility.
Not to mention that the videos will enhance your visitors’ experience on your own website. We try to have a relevant video on every page of a business site to capitalize on visitors that appreciate it over reading a ton of information in a page or article.
Semrush – There are quite a few great SEO tools out there for organic search. I’ve used Semrush for years, so I’m not trying to sway you over one of the others out there… I just want to make Buy Bulk SMS Service sure that you understand that you must have access to these tools to truly monitor your organic search performance.
If you open a browser and start looking at search engine result pages (SERPs) you are getting personalized results. Even if you’re not logged in and in a private window, your physical location can directly impact the results that you’re getting in Google.
This is a common mistake that I see clients make when checking their own performance… they’re logged in and have a search history that’s going to provide personalized results that may vastly differ from the average visitor. Tools like this can also help you identify opportunities for integrating other mediums like video, or developing rich snippets into your site to improve your visibility.
Not to mention that the videos will enhance your visitors’ experience on your own website. We try to have a relevant video on every page of a business site to capitalize on visitors that appreciate it over reading a ton of information in a page or article.
